Creator Monetisation

Kia ora! It’s MaTitie here, Senior Editor and Social Media Growth Strategist at BaoLiba. If you’re a creator in Aotearoa juggling Reels, TikToks, and a never-ending to-do list, you’ve probably wondered whether WhatsApp could actually move the needle for your business — or if it’s just another shiny object distracting you from the work that matters. Let’s cut through the noise. I’ve been tracking platform shifts across LinkedIn, Facebook, TikTok, Instagram, YouTube, X, Telegram, Reddit, WhatsApp, Snapchat, and Pinterest for years, and here’s the honest truth: WhatsApp isn’t a magic bullet. But for the right creator — especially someone building a high-trust, service-led brand like yours — it can be a quietly powerful piece of the puzzle. ...

Kia ora! MaTitie here from BaoLiba. Let’s have a cuppa and chat about something that’s been on my mind lately — Pinterest advertising in 2026, and what it actually means for creators like us down here in Aotearoa. If you’re a Kiwi creator with roots in Singapore (or just someone who appreciates that precision-driven, data-first approach to digital marketing), you’ve probably noticed the chatter around Pinterest’s latest earnings. The platform beat Q2 targets — $1.18 billion in revenue, 43 cents adjusted EPS — but then dropped the guidance bomb: slower growth ahead. Shares dipped 9% after hours. Meanwhile, Director Gokul Rajaram offloaded 1,050 shares at $23.03 on August 19th. ...