Instagram ad rates climb: What NZ creators must know now
Kia ora. If you’re running a beauty transformation page from Auckland while juggling night classes, you’ve probably noticed your Reels reach fluctuating and brand feedback getting vaguer. “Love the content, but budget’s tight this quarter” — sound familiar? That’s not just you. The whole Instagram advertising machine shifted under our feet in the last 30 days. Meta’s new teen restrictions, algorithm transparency pushes in Australia, and a wave of high-ticket wellness partnerships are rewriting what brands pay for — and what creators can charge. ...