NZ creators: Reach S Korea brands on Hulu to boost signups
💡 Why South Korean brands on Hulu matter — and why creators should care South Korea’s big companies are mid‑glide through a cultural makeover: think mascots, memeable characters and cheeky longform videos that deliberately court millennials and Gen Z. Recent coverage shows industrial giants using cinematic humour and character-driven channels to build relatable fandom — HD Hyundai’s Kim Woo‑bin spot and Posco’s Poseokho mascot are prime examples (reported in the reference material). ...