Creator Partnerships

💡 Why NZ advertisers should scout Turkish Etsy creators right now Turkish Etsy creators are having a moment — great craft skills, competitive pricing, and a creative scene that’s hungry for collaborations. For Kiwi brands who sell handmade goods, homewares, jewellery or niche lifestyle products, pairing with Turkish Etsy creators can unlock authentic product storytelling and access to a highly engaged audience outside the usual Anglo markets. ...

💡 Why Mexico on Facebook? (and why NZ creators should care) Mexico’s brands are actively doubling down on digital channels, and Facebook is still a primary place they run targeted campaigns, recruit partners, and talk directly with customers. Take Marival Group — Salvador Ramos, VP of sales and marketing, says the chain now runs multilingual campaigns and city-targeted ads across Canada to attract more travellers, and they’re planning to increase spend for high season (Reference: Marival Group). That shows a pattern: Mexican tourism and hospitality brands invest in paid social and want partners who can produce reliable, measurable content. ...