Kiwis: Pitch French brands on Twitter for gameplay collabs

💡 Why target French brands on Twitter for gameplay challenges? If you’re a Kiwi creator or indie dev who wants to scale a gameplay challenge beyond Aotearoa, France is one of the smarter bets in 2025. Big events like ZLAN have shown how French audiences rally hard around competitive play — the ZLAN example generated huge wishlists, viral clips and a community that exploded overnight. That’s the exact momentum brands want to tap into when they sponsor or co‑create gameplay challenges. ...

30 September 2025 Â· 6 min